After 18 months of operations, Econet Media run Kwese TV, has shut down its services. The Satellite television, which was thought to be a major competitor to MultiChoice DStv has operations in Ghana, Rwanda, Zambia, and Nigeria. The company in a statement revealed that the closure of business became necessary as the company aims to review its business strategy and services.
Announcing the shutdown, the management in a post wrote;
Kwese’s parent company — Econet Media — said the development had been necessitated by a review of its business strategy and service offerings. It added that the company was also aligning itself with changes in the global digital and satellite broadcasting sector, as well as the growth in access to mobile and fixed broadband on the continent. Kwesé subscribers, who have already paid their subscriptions for the month of November, or in advance, will receive a full refund.
The company says it will be focusing on offering three main services which includes; Kwesé Free Sports (KFS), a free-to-air service, Kwesé iflix, a mobile video-on-demand platform, and Kwesé Play, a video streaming service.
The pay satellite TV services was launched in May 2017 and until its closure of operation was available in 11 countries. Kwesé’s satellite TV becomes the second pay TV service to shut down operating in Nigeria after HiTV back in 2017. The coming of Kwesé’s TV was seen as a welcome development to checkmate the monopoly of Dstv. The closure of Kwesé’s TV has seen Dstv regaining control of the way satellite TV business is run in the country.
With the death of Kwesé’s TV, and the lack of functionality of TSTV, the satellite TV business now has just two major players, Dstv and Startimes. The Chinese satellite TV company was launched to target the low-end market. In response to this Multichoice also launched GOtv to counter Startimes offering some amazing TV channels at a cheaper rate.